Plastic customer loyalty cards are all the rage these days, with every major retailer now launching one of these lucrative programmes. But why are they so popular? Quite simply, they encourage repeat custom, as well as persuading your consumer base to spend more during each visit. And most importantly they keep people coming back to your business over your competitors! But just how do you go about setting up a loyalty card scheme anyway?
The UK Gift Card and Voucher Association have reported that for every gift voucher sold in the UK, two plastic cards are sold. It’s a progression that many saw as inevitable, although perhaps not at such speed.
The key to expanding and improving any business is making the right contacts, and that means lots and lots of networking. We’ve all been to networking events and felt lost among the crowd, so just how do you stand out when there are so many people vying for attention?
Here at EyeCatchers, we’ve always put the needs of our customers first–that’s why we’ve thrived in the plastic card printing business for 25 years! But while we’ve always been able to boast competitive prices, a quick turnaround and a reputation for going that extra mile, we knew that our website was in need of a spring clean. That’s why we’re thrilled to unveil the new site to the world! We’re really happy with it, and we think you’ll love it too. Not only does it open up a whole host of customisation options, it makes it easier than ever for you to find exactly what you want.